Starting today, MTV will be sending out exclusive photographs and videos from its own 'Geordie Shore' Snapchat account directly to fans' smartphones, giving them a sneak peak of the 'cheekier side' of the sixth series, which premieres on 9 July.Ĭomplementing the Snapchat activity is an on-air campaign, which launched on 18 June, showing a mobile phone left lying on a beach, which is revealed in the style of the post-credits scene of 'The Hangover' to contain the Newcastle group's holiday snaps.
